I am Responsible for maintaining and growing existing DMAi relationships and nurture new relationships within the assigned verticals.This includes maintaining and sustaining Clients/DMAi Members & promoting the brand of DMAi by providing consistent & quality service to them which will further be in alignment with the DMAi objective to provide a platform for bringing about collective action for advancing & protecting Data Driven Marketing and Advertising. As Industry Manager, my core responsibility lies into channel building which leads to business development through networking with Members and Non - Members.